All about PrettySecrets:
PrettySecrets is India’s first and only exclusive online lingerie brand. It has a collection of over 10000 products in lingerie, nightwear, shapewear, swimwear, dressups, and more. PrettySecrets was created to inspire the new breed of Indian women. Its mission is to deliver superior quality lingerie as well as give its customers access to products and categories previously unavailable in the market. In April 2017, they entered the brick and mortar channel with the launch of standalone stores in Mumbai, India. The brand also plans to launch additional 300 stores by 2019.
Key Challenges:
They required a solution that would
The Vinculum Solution:
Vinculum provided a one-stop platform to accomplish their coveted multi-channel Online-Offline, O2O strategy. Vinculum’s O2O suite of solution automated their online & offline business process processes to seamlessly fulfill all orders and manage their inventory effectively across channels.
Vinculum’s suite of products helped Pretty Secrets provide an Omni Channel experience to their customers. It allowed them to enable features like pickup from stores, ship from stores, buy online return at store etc. This not only increased their efficiency but also customer loyalty.
Vinculum helps eTailers achieve their offline expansion plans by leveraging technologies like Real-time View of Inventory, Order Management System, and Warehouse Management System.
Read the complete story of how we helped PrettySecrets here.
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